Congrats! You are ready to start your new blog!
Blogging has become more and more influential each coming day. Brands understand how important influencers are to the growth of their company and they are starting to recognize bloggers as well.
There is a lot of information on the web that shares ways on how to start your own blog. Many details on websites shares the different types of software, equipment, and unclear information on what you may need to start your own blog. However, many of these same websites try to sell you their "ultimate blogger" kit or course that may not have all of the necessary tools you may need to start your own blog.
So, what is a blog?
A blog is information, opinions, or topics, published on a website in accordance with the author's point of view. You may consider blogging as an online diary or journal. Experts believe the purpose of a blog is to connect with an audience who creates to the topic at hand.
So, what are you going to blog about?
Not sure? I have a few questions that may help to identify how to get you started with your blog.
What is your niche? Your niche can be defined by knowing and understanding your passions. Ask yourself, what are you good at? You must recognize the value of your niche in order to provide value to your audience.
Who is your target audience? You are not talking to everyone because not everyone may relate to your niche. But are you talking directly to fitness bloggers or mom bloggers? Define your audience and share with them the value of who you are. Also, understanding your audience can help shape the name of your blog.
What is your blog name? The name of your blog should set the tone for your readers. It will allow your audience member to know what to expect from your blog and how it relates to them. Bonus: study your competitors. Does they blog or brand name convey an instant message to help identify their targeted audience?
What is your blogging platform? This can be tricky. You want to follow your audience and identify where they are. However, you have to allow the blogging platform to make sense for you. Therefore, if you are not an active Facebook user, do not blog on that platform. For DBB, we are very active on Instagram and on our website. Select the platform that better fits your brand.
How will you create content? Now is the time for you to shine, friend! You have completed all the essentials and now it is time for you to walk the walk. Create that photoshoot! Create that reelz! Go live on Instagram. Write that blog post. We want to see you shine in your natural state as a blogger!
If you are looking for a more detailed look into how to start a blog, check out the official e-book created by the DBB Founder, Kayla, called "How To Start A Blog."